Strategic brand design that makes your business impossible to ignore.
A brand unique to you.
Your brand is more than just a logo. It’s the feeling people get when they land on your website, scroll your socials, open your packaging, or walk through your doors.
At Quirk Studio, we create strategy-backed branding that helps businesses show up with clarity, confidence, and consistency across every touchpoint. Whether you're starting from scratch or ready for a rebrand, we help you build a brand that feels aligned, professional, and designed to convert.
Our Branding Process
01. Discovery
Every great brand starts with understanding. We take the time to learn about your business, industry, audience, goals, and long-term vision. Through our thoughtful brand questionaire and research, we uncover what makes your business unique and identify opportunities to position your brand with clarity and confidence.
02. Strategy & Direction
With insights gathered during discovery, we define the strategic direction of your brand. Through carefully curated moodboards, we explore visual styles, colours, typography, and inspiration that reflect your brand's personality and goals. Once the direction is approved, it becomes the foundation for creating a cohesive and purposeful visual identity.
03. Concept Design
Using the approved direction, we develop initial brand concepts that bring your vision to life. This is where strategy meets creativity, as we explore logo concepts, visual elements, and design systems that reflect your brand's personality and resonate with your audience.
This collaborative stage allows for feedback and revisions, resulting in a polished, cohesive brand that feels uniquely yours.
04. Refine & Finalise
Once a concept has been selected, we refine and develop the chosen direction into a complete brand identity. We fine-tune every detail, expand the visual system, and ensure all elements work together seamlessly.
05. Launch
With your brand finalised, we prepare everything for a seamless handover. You'll receive your complete brand assets, guidelines, and files, giving you the confidence to launch, grow, and show up consistently across every touchpoint with a professional and memorable brand identity.
How we work with you.
Fill out the application form to get started.
We’ll meet virtually to figure out how we can help.
Pick a package from your proposal, and let’s go.
Branding designed with strategy and intention.
Your branding should feel like a true reflection of your business. Professional, strategic, and memorable.
At Quirk Studio, we don’t just make things look good.
We create branding that connects with your audience, builds trust, and helps your business stand out in a crowded market.
Our branding process is collaborative, thoughtful, and tailored to your business goals — giving you a visual identity you’ll feel proud to share.
Our packages
The Business Starter
This is the Business Starter is perfect for starting out your small business. This package equips you with custom brand design assets to help your business stand out from the rest.
Brand Foundations
Strategic Brand Questionnaire
Discovery Call
Creative Direction Board (colours, typography & visual inspiration)
Brand Identity Design
2 Brand Concepts
Primary Logo
Secondary Logo Variation
Custom Brand Colour Palette
Typography Selection
Refinement & Delivery
1 Revision Round
Mini Brand Guidelines
Professional File Suite (SVG, PDF, PNG & JPG)
Organised Brand Asset Folder
TIMELINE: 4+ WEEKS
The Full Suite
This is the total package when it comes to investing in your business and yourself! The full suite package is all inclusive and equips you with additional custom brand design assets to help you thrive.
Brand Foundations
Strategic Brand Questionnaire
Discovery Call
Creative Direction Board (colours, typography & visual inspiration)
Logo & Visual Identity
2 Initial Brand Concepts
Primary Logo
Secondary Logo Variations
Submark Logo
Full Logo Suite (stacked, icon, reversed versions as required)
Custom Colour Palette
Primary & Secondary Typography Pairings
Custom Brand Assets & Supporting Graphics
Iconography or Illustrative Elements (where required)
Brand Assets
Business Card Design
Social Media Profile Graphics
Email Signature Design
Brand Guidelines & Delivery
Comprehensive Brand Guidelines
Colour & Typography Specifications
Brand Asset Folder
Organised File Delivery
Logo & Asset Files (AI, PDF, PNG & JPG)
Timeline: 4–6 Weeks
Custom package
Looking for something tailored to your business? Our Custom Package is designed for businesses with unique goals, specific requirements, or projects that don't quite fit within our standard branding packages. Whether you need a complete brand identity, additional marketing collateral, packaging, signage, website design, or ongoing creative support, we'll create a bespoke solution tailored to your needs.
Get in touch and we'll put together a custom proposal that aligns with your vision, goals, and budget.
Kind words
"From the moment we discovered Renee we knew she was the perfect graphic designer for us ... and we were absolutely right!
Renee is immensely talented, professional, super well organised, she was very patient with us, her attention to detail is amazing, everything she designed for us is absolutely beautiful and the way she encapsulated our whole business in our logo and brought our brand to life is truely incredible!
We only have positive things to say about Renee, we highly recommend her and if we need any more design work done in the future we know exactly who to call!
Thank you so much Renee!"
- Stephen Jelley
Kind words
"As a new start up business I was so fortunate to have Renee guide me with ideas for our website, logo and business cards. We were a blank canvas, Renee drew the ideas out from within us to create something that represents who we are.
We are so thankful for her creative thinking and her guidance through the process of making our business visible."
- Educating hearts and minds
Kind words
"Renee recently captured content for Kula and we could not speak more highly of both her work and her presence. She arrived with such grounding, calm organisation and intentionality - and she held that throughout. She captured the feeling, tone, natural beauty and spatial energy of Kula with a genuinely attuned eye.
We would confidently recommend her to any venue or brand looking for content that is elevated, refined and deeply attuned to place."
- KULA Muriwai
Kind words
"Thanks Renee from Quirk Studio. We Could recommend your design skills enough. You’re a pleasure to work with and nothings ever a problem. You just get it done every year for us. Massive Thanks from the Wakenz Team."
- Jared Dawson - Wake NZ
Kind words
"I engaged Quirk Design Studio - Renee to update the company logo. The process was very thorough. She took my intial comments on board and then produced a selection of logos based on that. We then fine tuned my preferred options and am very happy with the result. Clients have commented on how great the logo looks and it has made its way onto company clothing which looks great also. I would recommend Renee without hesitation."
- Hayden Davie
Kind words
"As a new start up business I was so fortunate to have Renee guide me with ideas for our website, logo and business cards. We were a blank canvas, Renee drew the ideas out from within us to create something that represents who we are.
We are so thankful for her creative thinking and her guidance through the process of making our business visible."
- Lynn Rupe
Kind words
"Renee's name was recommended to me by a friend. I made contact with her and straight away we had a great working relationship going to build my new website. Renee made it so easy and took control of the who project. I provided her with information that I needed and she delivered a very attractive and easy website to use.
I am very happy with the results."
- Grant Cradock
Kind words
"As Head of Global Marketing for an FMCG brand in the luxury sector, my experience with Renee and Quirk Studio have been absolutely top notch. Her attention to detail, natural talent with photography and videography, proactive approach and communication make Renee a valued contributor to our brand, and working with her makes my life so much easier as I know I will always get the very best quality work, on time every time. I always recommend Renee and Quirk Studio to anyone looking for design, branding and content work."
- Ellen Ross Creative
Kind words
"Absolutely love working with her! She is so talented, easy to communicate with, and always delivers incredible work so quickly. She has such a great eye for detail and somehow always brings my ideas to life, often making them even better than I imagined. I couldn't recommend her more highly!."
- Morgan Jorey
Kind words
"We worked with Renee at Quirk Studio to develop the branding for Mend Skincare, including our logo suite, colour palette and typography, and we genuinely couldn’t be happier with the outcome.
From the start, communication was incredibly easy. Renee took the time to understand what we were trying to build and translated that into a brand identity that feels thoughtful, premium and completely aligned with our vision.
What stood out most was the combination of creativity and professionalism. Timelines were consistently met (and often exceeded), feedback was handled quickly and collaboratively, and the whole process felt organised and stress-free from beginning to end.
The final result has given us a brand identity that feels distinctive, cohesive and something we’re genuinely excited to build a business around.
Would absolutely recommend Quirk Studio to anyone looking for branding work done properly."
- Jono Braithwaite
Kind words
"Renee went above and beyond for our brand. She was so involved with the creative process and excited in such a timely manner. Very professional and has such a beautiful attention to detail. I cannot recommend her enough for your brand she is truly the best in the business!"
- Jenna Mueller
Kind words
"We’ve been working with Renee at Quirk Studios for the past 6 months, they have been instrumental in designing and launching our new floor care brand. They take care of our printed media designs, built our new shopify website, have designed and curated all of our social posts and generally helped guide and create an online presence that we could never have done on our own. I feel like Renee is a part of my team and it’s amazing to have her expertise and guidance. 5 stars all day!"
- Andy Crompton
Kind words
"Renee was awesome and easy to work with when designing packaging for my skincare and doing renders for me."
- Lufilufi Rasmussen
Your questions, answered.
What if I don't know exactly what I want?
That's completely normal. Our discovery and strategy process is designed to help uncover your brand's personality, goals, and visual direction. We'll guide you through the process and provide creative direction that aligns with your business and audience.
Can I request revisions?
Absolutely. Each package includes a set number of revision rounds to refine your chosen concept and ensure the final brand identity aligns with your vision.
What isn’t included in your pricing?
Our branding packages are designed to include everything needed to create a strategic and professional brand identity. However, there are some external services, products, and project additions that fall outside of the package investment. Whenever possible, we'll source high-quality free resources, but sometimes the best solution for your brand may involve an additional investment. We believe in recommending what's right for your business rather than limiting options based on cost alone.
Additional costs may include (but aren't limited to):
Premium fonts and licensing fees
Stock photography, video, or graphic assets
Website hosting and domain registration
Website plugins, apps, or subscription-based software
Professional photography or videography
Printing and production costs
Packaging, signage, or merchandise production
Additional revision rounds outside your package allowance
Additional design services or collateral not included in your selected package
Any additional costs will always be discussed with you and approved before any purchases or work are undertaken.
Can you design additional marketing materials?
Yes. We can create a range of supporting collateral including business cards, social media templates, signage, packaging, brochures, flyers, and more.
Do I need branding if I already have a logo?
A logo is just one part of a brand. A strong brand identity includes strategy, colours, typography, messaging, and visual consistency that work together to create recognition and build trust with your audience.
How do I get started?
Simply enquire through our contact form and we'll arrange a discovery call to discuss your business, goals, and the best branding solution for your needs.
